Via-Moto – Fab Marketing Ltd

Via Moto Motorcycles - Sheffield

Via Moto Ltd., Sheffield is a motorcycle and clothing shop and e-commerce retailer.

Via Moto’s flagship store is located at Shoreham Street in Sheffield, which just underwent a quarter million-pound renovation to showcase Piaggio Group and Honda products.

Fab Marketing have been working with Via Moto since 2020 to handle all of their marketing needs.

Key Achievements

Increased online clothing and merchandising sales by 336% over last 12 months by implementing full digital marketing strategy to include, PPC, SEO, email and paid social advertising. Via Moto
Launched own brand clothing and accessories line including branding, instore merchandising and creative execution.
Co-ordinated design, print and distribution of 12 page leaflet distribution via Royal Mail.

Responsibilities

Developing and managing promotions, marketing campaigns and customer communication strategies
Managing agency contacts, internal teams and printers to deliver on time and on budget.
Creating and developing promotional campaigns delivering the key brand messages across all media disciplines.
Managing customer analysis and market information providing clear customer insight aiding marketing/brand strategies and product targeting.
All aspects of in-store marketing, point of sale (process, development and execution), in-store look and feel creating compelling shopping environments for customers.

Via Moto Motorcycles - Sheffield

CONTACT

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